Icon--Advertising | GCG Marketing
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Advertising

From captivating copy to gorgeous graphics, this is where we bring your company or product to life with a cohesive creative story. And we do mean cohesive. At the heart of every campaign we propose lies a central concept. A big idea rooted in your marketing strategy that can extend into a wide range of ads. Not only does this unify the campaign, but it also sets the stage for the natural evolution of the creative over time. After all, nobody likes a stale campaign. 

 

Once we’ve aligned with you and your team on the big idea, the real fun begins – wooing your customers with engaging, relevant creative. Crafting ads that highlight your product benefits, wrapped in a story that makes your audience care. Like any relationship, it takes respect, a desire to understand and a bit of romance to win the heart of your audience. But the payoff is worth it. We know it’s tempting to stuff every ad full of sales messages, but let’s be a bit more suave, shall we? Persuasion is an art, and we’ve yet to see a customer swoon over bullet points.

 

With a balanced mix of industry veterans and young guns, our creative staff is designed to produce unique solutions guided by solid business strategy. Ensuring that creative reaches the right audience at the right time and at the right cost are our media professionals, who lend years of savvy purchasing and placement expertise across print, broadcast and digital channels. And keeping it all on strategy, on schedule and on budget is our team of account executives – your dedicated customer-service staff. It is a beautiful symphony to behold, and we’re excited about the opportunity to perform for you.

  • Campaign Concept Development

  • Art direction

  • Copywriting

  • Print Media

  • Direct Mail

  • Packaging

  • Video

  • Photography

  • Content Creation

  • Slogans & Taglines

  • Out-of-home

  • Email

  • Radio

  • Sales Tools