Icon--Research | GCG Marketing
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Research

Next-level marketing advice takes an agency willing to roll up their sleeves and gain a deep understanding of your business. We’re not here to provide elementary recommendations or parrot back what you already know. We dig in. We get to know your business. Your industry. Your competition. Your challenges and opportunities. But most of all, your customers and all their wonderful little quirks.

 

When primary research is necessary, our team of marketing experts will customize a specific program to provide critical insights that inform your marketing efforts, no matter the format. Surveys and ATU studies, in-person or telephone interviews, and in-depth focus groups are all well within our wheelhouse.

 

Most importantly, we know that being backed up by solid research provides you the confidence to go out and challenge conventions. To try something a little radical. While incremental improvements are lovely, we’ll hazard a guess that you’re looking for an agency that will help you swing for the fences. We’re game.

  • Quantitative & Qualitative Market Research

  • Message & Campaign Testing

  • ATU

  • Consumer Persona

  • Consumer Journey Identification

  • Competitive Analysis